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4thly

4thly

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Silicon Valley’s global scale-up accelerator.


Fee-based so that you keep 100% of your equity. Zoom-based so you join from anywhere.

5 September – 14 October, 2022

Program fee: $7,500.
FAQ • Apply now. • See previous participants.

This 6-week program is for startups who have successfully proven out their model by acquiring an initial set of happy, paying customers, and are now ready to scale. Going from 10 customers to 100 is hard, going from 100 to 100,000 is excruciatingly hard. You will work with 4thly’s team of scaling experts in order to refine your internal processes, refine your customer-facing vision, and create a truly scalable business. You will emerge with the set of deliverables required to raise a scaling round of outside capital.

Conducted live via Zoom, the 4thly Accelerator gets your startup to the next level in an intensive 6-week experience. The program is a unique mix of live lectures, intensive group collaboration with the other entrepreneurs in the cohort, plus 1:1 coaching from the 4thly team.

The program also features an extraordinary range of guest speakers ranging from venture capitalists to Silicon Valley attorneys.

The program culminates in a “Demo Day”, where participants pitch in front of an audience that includes Silicon Valley venture capitalists, executives, and other investors.


You keep 100% of your equity.

Unlike many startup accelerators, we do not take any of your startup equity. Instead, you pay a simple program fee. We’re interested in your success, not taking your equity.

No travel required.

Since the program is via Zoom there is no travel required, so that you continue to focus on your business and your family while you participate in the accelerator.

$20,000 in credits.

Each startup in our program receives over $20,000 in credits from AWS, HubSpot, and other partners. You can use these credits to build your startup.

You get a full team.

The program is led by Silicon Valley expert Bret Waters, based on his deep experience as a Silicon Valley entrepreneur and his years teaching entrepreneurship Stanford University. In addition, the 4thly CTO becomes your technical co-founder during the program, the 4thly Project Manager helps you to stay on track and get the resources you need. Plus, an amazing array of guest speakers share knowledge and provide actionable insights.

Immersive experience.

You will have Zoom meetings 3x/week with the entire group, plus 1:1 meetings with Bret and his team of experts. This mix of group collaboration plus 1:1 coaching is part of what makes the 4thly experience unique.

Cross-pollination is the secret sauce.

The greatest value you get from the program may be from interaction with the other participants. We carefully select participants who we believe will add to the experience for all.

Demo Day with investors

On the last day of the program we hold a “Demo Day” where each startup delivers their pitch to an audience that includes investors, venture capitalists, and executives from across many sectors.

Apply Now

“After 6 weeks in the 4thly program I was ready to launch our new product. It never would have happened without the guidance, support, feedback and encouragement from the team. 4thly will always feel like family to me.”

– Digital Health CEO/Founder, San Francisco

“The generosity of the 4thly team with their time, advice and assistance was amazing. The 4thly accelerator sessions were informative, interactive and thought provoking- a real highlight each week. We successfully raised capital a month later.”

– Fintech CEO/Founder, NYC

“We had been working on our startup for some time, and were nearly ready to launch. But the two months we spent in the 4thly Accelerator, immersed on Zoom with the amazing 4thly team and the other participants, got us over the finish line. We now feel truly prepared for launch, and our startup is ready for success”

– Consumer Products CEO/Founder, Silicon Valley

“The support we received in the 4thly accelerator was amazing.  It felt as if everyone in the 4thly ecosystem — leadership, colleagues, advisors, and even the frequent guest speakers — were all on our team and in our corner helping us to be successful.”

– EdTech CEO/Founder, Silicon Valley

“Being a part of the 4thly Accelerator was a truly insightful experience, with all things startup! We learned a great deal from the 4thly team, the guest coaches and a diverse cohort of extremely smart startup founders. I highly recommend it for startups looking for structured accelerated growth.”

– SaaS CEO/Founder, Dallas

“Participating in 4thly was motivating, challenging and just what I needed to move my business forward. I had moments of discomfort, but the camaraderie built confidence and I felt like I had an extended team always there for me.”

– Marketplace CEO/Founder, Silicon Valley

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Located in the heart of Silicon Valley, 4thly runs transformative programs for entrepreneurs and innovators worldwide.

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